Lamb Weston’s fries deserve to shine in the spotlight as the main course they are.
Fries are often considered a complement to the main dish, an optional extra, or even an appetizer on certain occasions.
But for potato-lovers, a meal without fries is incomplete.
The lack of fries makes the meal feel empty and insufficient, as though the rest of the meal doesn’t even matter without the fries to accompany it.
That’s why fries are moving from “just the side dish” to becoming the whole meal. And the shift is due to one reason: That’s why fries are moving from “just the side dish” to becoming the whole meal. And the shift is due to one reason: Lamb Weston.
Lamb Weston’s fries deserve to shine in the spotlight as the main course they are.
They’re crispy, crunchy, golden brown, and come in all shapes and sizes. Lamb Weston make the fries that make the meal complete.
Scope of work:
– Art Direction
– Shopper Marketing Experience
– Visual Communication
– Social Media
– OOH
– In-store communication
– Sampling Stand
– Cross Category Branding